A selection of recent photography projects in Cardiff, London and across the UK.

This page is a selection of past and present photography projects that reflect the range of work I create for clients in Cardiff, London and across the UK. Each project has its own story. Some explore the connection between people and place, others focus on design, craft and the details that define a brand.

I work with a mix of creative agencies, independent businesses and established brands. My projects cover advertising photography, brand storytelling, fashion lookbooks, portraits, interiors, and commercial campaigns. Whether it’s a small studio shoot or a large production with a full crew, the goal is always the same: to create striking imagery that feels genuine, grounded and made with care.

My process is built on collaboration. I take time to understand what a client stands for and what their brand represents, then find the best way for photography to express that. I use controlled lighting for precision and consistency, shaping light to bring out texture, tone and atmosphere. The setting often guides the mood, sometimes it’s the Welsh coast, sometimes a London street, sometimes a quiet interior where craft and character take centre stage.